Barbie x Balmain launch NFT collection

Barbie x Balmain is about to launch an NFT collection inspired by the famous doll. All three designs have a physical version, while the clothes displayed on the dolls are unisex.

Olivier Rousteing, Creative Director of Balmain shared, “Having a Barbie in my Balmain army, creating a collection inspired by her that does not have clothes for boys and girls, is my little revenge. I think Barbie is a joyous dream world. There is nothing wrong with a dream. But let’s push the dream and dream not of the 1950s or 1960s, but 2022. For me, this is much more than just a commercial project. It’s very emotional. ”

The auction starts on January 12 and will last only 30 minutes.

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