YouTube to Consider NFT Integration

YouTube CEO Susan Wojcicki said the planet’s largest video service wants to help users capitalize on NFTs and DAOs.

Susan Wojcicki, in her annual letter to content creators and users, stated the platform’s interest in “expanding the YouTube ecosystem” – up to the integration of non-fungible tokens:

“We are always focused on expanding the YouTube ecosystem to help creators capitalize on new technologies, including things like NFT, continuing to strengthen and expand the experience that creators and fans have on YouTube.”

It’s unclear what form YouTube’s NFTs will take, but Wojcicki stressed that the video service sees Web 3.0 as “a source of inspiration.” In particular, the platform is interested in decentralized autonomous organizations (DAO).

The CEO noted that last year, with its development of cryptocurrencies, NFTs and DAOs, revealed an opportunity to “strengthen the connection between content creators and their fans that was not even dreamed of before.”

Judging by the statement of its head, YouTube has entered the circle of technology giants who intend to introduce Web 3.0 technologies into their projects.

The developers of the social network Twitter have recently launched testing NFTs as images for user profiles. This feature is only available on the app for Apple devices. Last year, Head of Blockchain at Facebook David Markus said that the Novi wallet for the Diem (formerly Libra) project would be able to support non-fungible tokens.

Meta is now actively poaching developers from Microsoft and Apple to create their own metaverse. Google, in turn, forms a team that will develop in the field of blockchain and “related technologies”. The band will be led by Shivakumar Venkatamaran.

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